June 17, 2024


General Evolution

Growing Beyond Being an Instagram Artist with Sara Schroeder


Have you ever been successful further than your wildest goals and understood it wasn’t what you considered it would be?

Or just felt icky or incomplete about the complete approach?

acrylic and pencil on canvas artist Sara Schroeder | on Art Biz Success
©Sara Schroeder, Untitled. Acrylic and pencil on two stretched canvases, 60 x 96 x 2 inches.

In this episode (#119) of The Artwork Biz podcast I chat with Sara Schroeder.

Again in 2018 Sara was just finding into the groove of working in the studio again. She determined to start off publishing the do the job to Instagram, and followers began responding to it instantly. Inside a 12 months she experienced 10,000 followers. A several months afterwards, there had been 20,000.

Now she has far more than 70,000 followers.

It was swift achievements. And a minor unexpected.

You’ll hear the imaginative way Sara overcame the dread of marketing and what she needs she experienced regarded to do in a different way though in the throes of that achievements.

For much more than a year, Sara has been utilizing applications like journaling and the Enneagram to find extra about herself and take a look at where by she wishes her do the job to go.

Now she wants extra. She is familiar with there is far more than publishing and wanting for income on the web, so she has stepped back and reassessed. She’s all set for a courageous step.

You will hear Sara point out the solo demonstrate she has scheduled. This is part of a challenge I issue to students in my seasonal applications due to the fact I consider that exhibiting in man or woman and by you builds your courage muscle tissue and skilled chops.

We also examine why her Instagram strategy has modified and what her new approach is for Instagram and marketing and advertising in typical.


  • “I fell in love with producing artwork all in excess of once again.” (2:00)
  • The worth of getting a devoted room for your art. (7:11)

    abstract watercolor with blues, gold, orange, light red and textural black marks—the central image surrounded by a black arch ©artist Sara Schroeder | on Art Biz Success
    ©Sara Schroeder, Pulp and Panel Poesie no. 53 of 100. Watercolor, hand painted collage, acrylic on 140 lb chilly-pressed paper, mounted on cradled wood panel, 10 x 10 x .75 inches.

  • The distinction amongst Sara’s highest and negligible art. (10:18)
  • Sara’s Instagram took off and the achievements quickly grew to become frustrating. (12:20)
  • When app demands take in excess of creating artwork. (18:55)
  • The evolution of Sara’s perform considering the fact that pulling back again from Instagram. (24:07)
  • The course of action of self discovery as a result of journaling, meditating, and the Enneagram. (28:01)
  • Aspects of Sara’s newest 100-piece selection. (32:00)
  • How Sara would have managed her original good results and units differently. (34:49)
  • Sara’s modified Instagram existence and enhanced in-man or woman collaborations. (39:47)
  • Sara’s common function 7 days and why she starts work at 11am. (46:32)


Sara Schroeder artist sitting in her studio chair at a work table filled with art supplies | on Art Biz Success
Sara at the operate desk in her studio. Photograph by Viviana Valverde of @pinkbookstyle.

Sara Schroeder Offers

  • “I fell in enjoy with producing artwork all over again.”
  • “I was caught in this sample of generating a good deal of much less pricey artwork.”
  • “I was paying so a lot time on Instagram that I was not spending much time in the studio creating the artwork.”
  • “I felt I was currently being controlled by the app as an alternative of performing what I felt like I essential to commit my time executing.”
  • “I’ve presented myself time to do matters that are significant to me somewhat than scrolling on my phone.”

About My Guest

Photo of Sara Schroeder with glasses and a denim shirt and white t-shirt standing in front of her colorful abstract painting | on Art Biz Success
Sara Schroeder is an abstract painter dwelling and performing in Miami, Florida. Her perform is gestural, vivid, and energetic, and addresses the interaction involving spiritual and corporeal worlds. Typically, a grounding power is represented as perfectly as rhythmic patterns of human existence. Sara finds conversations among our humanity and spirituality endlessly fascinating and employs various mediums and the emotive electric power of shade to give visual variety to this dialogue.

Follow Sara on Instagram: @saraschroederart


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